As the world of SEO changes, so do the tactics that agencies use to help their clients rank higher in search engine results pages (SERPs). One of the more common questions we get asked as a digital marketing agency is whether or not exact match domains (EMDs) are...
It should come as no surprise that Google has started to favour videos in its search results. Market research shows that approximately 96% of consumers have watched a video to learn about a service or product. Video shorts are also incredibly popular on social media,...