by Marc Enners | Sep 29, 2026 | AI Search, Blogs, GEO, SEO
Now and then a piece of research turns up that says more about where AI is heading than a year of product launches. I nearly missed this one. I came across it while listening to Trevor Noah’s What Now? podcast. Trevor, his co-host Eugene and comedian Jimmy Carr...
by Marc Enners | Sep 22, 2026 | AI Search, Blogs, GEO, SEO
When someone types a broad question into ChatGPT, Google AI Mode, or Perplexity, they think they’re getting one answer to one question. Behind the scenes, that’s not what’s happening at all. These AI systems don’t run a single search and...
by Marc Enners | Sep 18, 2026 | AI Search, Blogs, GEO, SEO
We Keep Getting Called In to Fix AI Website Rebuilds — Here’s What’s Going Wrong Over the last few months, a clear pattern has emerged in the consulting work landing on our desk at Agent 6: businesses coming to us after rebuilding their website with an AI...
by Marc Enners | Sep 10, 2026 | Blogs, PPC, SEO
“Google Ads” in that ruling isn’t quite the same thing as the Google Ads you’re running Search campaigns through. The remedies outlined by the court are about the display/programmatic side of Google’s business, not Search. When someone...
by Marc Enners | Sep 10, 2026 | Blogs, PPC, SEO
“Google got sued for manipulating PPC prices” – sort of… Recently, the Big G (Google) lost a major US antitrust case over its advertising business. Actually, it lost 2 cases! Case One: The Ad Tech Stack In January 2023, the DOJ (the US Government’s Department of...
by Marc Enners | Sep 9, 2026 | AI Search, Blogs, Content, GEO, Google Search Results, News, SEO
We get asked this a lot. “Can Google tell if my content is AI-written?” Short answer: no, not the way you’d imagine. There’s no AI-detector sitting inside Google’s ranking system, flagging pages as “written by ChatGPT” and quietly...
