It should come as no surprise that Google has started to favour videos in its search results. Market research shows that approximately 96% of consumers have watched a video to learn about a service or product. Video shorts are also incredibly popular on social media,...
As anyone in business knows, an SEO content strategy is essential for ranking highly in organic search and getting found by potential customers. But SEO is more than just including the right keywords in your copy to get those Google rankings. Once people land on your...