Undercover Blinds & Awnings

Sales Channels and Website Optimisation Case Study

INCREASED SEO VISIBILITY DELIVERS SALES

Bayfield's Liquor Delivery box as part of online sales process that Agent 6 Digital Marketing helped to improve

The Client

Undercover Blinds & Awnings is a Melbourne manufacturer of (you guessed it) residential and commercial blinds and awnings. A decline in their online visibility coupled with rising costs for every online customer lead them to review their digital marketing ads, SEO and those who manage them.

View their website

The Goal

AGENT 6 was asked to reverse Undercover’s negative online sales trends and return them to profitability, whilst improving the online experience.

Delivery Box of Bayfields with 12 bottles of alcohol adverstising delivery for online sales promoted by Agent 6 Digital Marketing agency in Sydney

Woman's legs showing relaxing while purchasing liquor from Bayfields found with Online Marketing Agency Agent 6 efforts in SEO and Google Shopping

The Strategy

AGENT 6 helped Undercover identify where it drew its most profitable sales from (and where it didn’t) and re-organised its website to chase profitable leads – and avoid those products that were time-consuming and ate into the company’s profitability.

We also fixed some serious website shortcomings.

The Results

For more than half of what it used to spend on all digital marketing endeavours, Undercover
Blinds was able to quintuple its customer sales – mostly from customer phone calls.

AGENT 6’s call tracking solution also allowed Undercover Blinds to identify some serious issues with its phone system – something that had been depressing online sales for years.

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Increase in Phone Leads

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Increase in Form Submissions

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Increase in Online Sales

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Increase in Revenue

Digital Marketing and Call Tracking Success

Engaging AGENT 6 was a win on many fronts for Undercover Blinds and Awnings. The brand is now dominating its local SEO region and gaining traction in the broader Melbourne region for the keywords that truly matter to them. Solving their phone engagement issues was another massive win resulting in more successful inbound sales calls.

Undercover Blinds and Awnings have an impressive array of solutions to help your home or business extend its usable outdoor space. Call them to see how you could benefit from a folding arm awning, drop screens or retractable roof – and let them know Agent 6 Marketing sent you!

Great ROI through better SEO