GEO & AEO Services Sydney
Be the answer — not just another link.
★ ★ ★ ★ ★
Marc and the team are fantastic and easy to work with – they’re efficient, on the ball… Highly recommend.
David Oswell
Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) are how we fix that: structuring your content, your data and your reputation across the web so AI systems can find you, trust you, and recommend you.
Quick answers
What is GEO?
Optimising your brand’s presence — on your site and across the web — so generative AI tools like ChatGPT and Gemini cite and recommend you in their answers.
What is AEO?
Structuring content so it can be lifted directly as the answer — in featured snippets, knowledge panels and AI Overviews.
How is this different from SEO?
SEO earns you a ranking on a results page you control. GEO and AEO earn you a mention inside an answer, and most of that trust is built off-site — in reviews, directories, forums and media, not just on your own pages.
How long until we see results?
Most businesses see early citation gains within 4–8 weeks and clearer share-of-voice growth over 3–6 months — similar to organic SEO, because the underlying trust and authority signals take time to build.
What’s changed in Sydney search
For Sydney businesses, this is showing up fastest in competitive local categories — trades, professional services, hospitality, health — where buyers ask an AI assistant “who’s the best X near me” and act on whatever name comes back.
| SEO | GEO | AEO | |
|---|---|---|---|
| Goal | Rank well on the search results page | Get cited and recommended inside AI-generated answers | Become the direct answer in snippets, panels and AI overviews |
| Playing field | Mostly your own website | Your website plus reviews, directories, forums and media — most citations come from third-party sources | Content structure: headings, schema and direct, extractable answers |
| How you know it's working | Rankings and click-through rate | Share of voice: how often you're mentioned in AI answers vs competitors | Featured snippet and AI Overview capture |
Where AI answers actually pull information from
• Your website’s structure — headings, schema markup and clear, extractable answers
• Google Business Profile, directories and local listings
• Customer reviews and ratings, across every platform they appear on
• Third-party content — comparison articles, forums, press coverage, industry directories
• How easily AI crawlers (GPTBot, PerplexityBot and others) can access and read your site
Our GEO & AEO process
Days 1–30 — Foundation
• AI visibility audit: where you’re already being mentioned (and where competitors are beating you to it)
• Schema markup implementation — Organisation, FAQ, HowTo and Review structured data
• Entity clarity: making sure AI systems can correctly identify who you are, what you do and where you operate
• Crawl access review so AI bots can actually read your site
• Content inventory mapped against the real questions buyers ask
Days 31–60 — Structure & content
• Answer-first rewrites of key pages — the direct answer up top, detail underneath
• FAQ and comparison pages built around real buyer questions
• Question-based headings and internal linking that make pages easy to lift and cite
Days 61–90 — Authority & monitoring
• Earning third-party mentions — reviews, directories, guest content and press
• Citation tracking across ChatGPT, AI Overviews, Perplexity and Copilot
• Monthly reporting built around share of voice and citations, not just rankings
• Quarterly content refresh — AI systems favour sources that stay current
What’s included
AI visibility & citation audit across major platforms
Schema markup (Organisation, FAQ, HowTo, Review)
Entity & knowledge panel optimisation
Answer-first content structuring and rewrites
FAQ / Q&A page development
Third-party mention and citation building
AI crawler access review
Monthly share-of-voice and citation reporting
Quarterly content refresh
GEO & AEO packages
| GEO Starter $1,200/month | GEO Growth $2,500/month | GEO Enterprise Price on request | |
|---|---|---|---|
| Best for | Single-site businesses wanting a clean AI foundation | Growing brands ready to actively earn citations and track share of voice | Multi-site or multi-brand businesses needing a full AI visibility strategy |
| AI visibility audit | Quarterly, 3 platforms | Monthly, 4+ platforms | Ongoing, all major platforms |
| Schema & technical setup | Core pages | Full site + FAQ/HowTo schema | Custom schema across all properties |
| Answer-first content | Up to 5 pages rewritten | 4 pages/month + FAQ build-out | Full content calendar |
| Citation & mention building | — | Directory, review & third-party mentions | PR & authority-building campaign |
| Reporting | Monthly citation report | Monthly report + strategy call | Weekly reporting + dedicated lead |
| Select | Select | Get a quote |
Our services
SEO
The art of getting your website(s) to rank prominently for high-value keyword queries is our bread and butter we are Sydney SEO masters.
Email Marketing
Agent 6 designs beautiful, highly converting Electronic Direct Mail campaigns to turn existing customers into repeat buyers.
UX Design
Better web design for superior results to outperform your competition. Get ahead on paid ads and SEO with a better website.
PPC Advertising
We craft superb paid digital advertising campaigns (Google Ads, Facebook Ads) that get found and deliver cost-effective results.
Web Design & Dev
We deliver the best design style and substance which is compelling and intuitive without sacrificing the ability to be found and to sell.
Digital Marketing Setups
Great WordPress websites, paid search and social media ad campaigns kick started with a sound setup. Get it right the first time with Agent 6.
Social Media
We leverage big data to target with laser-like precision potential customers most likely to buy your products or services.
Content
Great marketing demands great content. Our writers write to persuade and understand the ins and outs of SEO to deliver content that sells.
Digital Audits
Find out where the bodies are buried and steal market share back from your competitors. It starts with a quality digital audit (AdWords - SEO Sydney).
Give Us A Mission
Business hours
We are available from:
Monday-Friday: 9am to 6pm
Saturday: Closed
Sunday: Closed
Recent activity
AI Site Rebuilds Going Wrong – Classic Mistakes
Over the last few months, a clear pattern has emerged in the consulting work landing on our desk at Agent 6: businesses coming to us after rebuilding their website with an AI tool, only to watch their traffic and leads collapse in the weeks that followed.
Shreddies Diamond Shaped Cereals – A Good Laugh That Cuts Through
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The remedies outlined by the court are about the display/programmatic side of Google’s business, not Search. When someone searches on google.com.au and you’re bidding on keywords, that ad slot is decided in Google’s own closed auction – it never touches AdX. But when your Display, Discovery, or App campaigns show an ad on someone else’s website (a news site, a blog, whatever), that impression gets sold through the exact pipeline the ruling is about.
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Can Google Actually “See” AI Content? Here’s What We Know
AI was never the target. The target is what happens when someone uses AI to publish 400 near-identical pages instead of one good one. Thin content, near-duplicate structure, pages that technically answer a query but say nothing that the ten pages linked to it didn’t already say, that’s what is going to get punished. The AI is just the tool that made doing this at scale so easy and quick.
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The boring stuff